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The Game w/ Alex Hormozi cover image

The Data-Driven Entrepreneur: Mastering Customer Success (with Dan Henry) Pt.2 - June ‘22 | Ep 519

The Game w/ Alex Hormozi

NOTE

How to Get Customers Through Word of Mouth

There are two types of word of mouth marketing./nLinear and quadratic./nLinear word of mouth marketing is where you get a oneto-one relationship with your customers, and it can be done through things like asking them for referrals or getting them to take pictures and send them to you as a three-way message./nQuadratic word of mouth marketing is where you get a relationship with your customers that leads to them referring others to you, and it can be done through things like showing them that you're a good customer and being in an inperson situation.

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