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The New AI Marketing Playbook Amid Google's Stumbles w/ Kieran Flanagan
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Innovative AI Tools for Ad Creative and Impact on Google
The advancement in AI tools enables the transformation of brand creative into ad creative for personalized and targeted marketing on platforms like Facebook and Google. This innovation presents opportunities for creating tailored ads for specific micro-audiences, potentially opening new channels for advertising. However, this trend reflects a larger issue where platforms like Google are leveraging technology to extract traffic and revenue from businesses that depend on them, which could pose challenges for businesses relying on Google for growth.
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