How Joe Pulizzi built and sold The Tilt, a newsletter and conference business geared toward creators
The Business of Content with Simon Owens
Levelling up in Print-on-Demand Publishing
Utilizing print-on-demand services allows for flexibility in the number of copies printed. Directing fans to a personal website for purchases instead of third-party platforms like Amazon gives the publisher control over pricing, customer information, and revenue. This approach emphasizes the importance of owning and controlling the distribution channels for content rather than relying on external platforms.
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