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#154 – The Right Way to Talk to People About Your Business with Rob Fitzpatrick, Author of The Mom Test
Indie Hackers
Start with the Friendly Ones
Cold approaches through emails can be highly inefficient, requiring numerous attempts to yield a single conversation and leading to disappointment. Prioritizing leads based on potential or profitability is not the most effective approach. It is suggested to rank leads based on friendliness and ease of contact, beginning with those who have a connection through your extended network. By starting with friendly and easily accessible contacts, conversations flow naturally, providing a foundation to gradually approach more challenging leads.
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