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How to 10x A Boring Business With Marketing | Codie Sanchez (#140)
Marketing Against The Grain
Transform Annoyance into Engagement
Transform routine customer interactions into memorable marketing moments through creativity. Instead of allowing weekly service visits to become a source of annoyance, embrace humor and personality in communication. Using humorous postcards featuring light-hearted and relatable images can enhance customer engagement and provide a refreshing twist on conventional marketing. In industries with low marketing standards, extraordinary creativity can stand out and build stronger customer relationships, even when competing against more glamorous startups.
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