
Matt and Ryan Talk Newsletter Acquisitions, B2B Media, Cold Outreach, Deliverability, and More
Newsletter Operator
Harnessing Media for Agency Growth
Acquiring a newsletter can drive multiple benefits for design agencies. It allows for sourcing talent, establishing industry authority, generating leads, and enhancing revenue through courses or information products. Building an owned audience fosters relationships with brands and designers, positioning agencies as key players in the industry. The model emphasizes straightforward strategies: utilizing newsletter ads for agency promotions, job postings, audience growth, and product offerings tailored to subscribers, making it an effective playbook for service businesses and agencies.
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