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How I Built This with Guy Raz cover image

Hinge: Justin McLeod (2021)

How I Built This with Guy Raz

NOTE

Rebuilding Hinge: From Scratch to Success

Justin McLeod decides to completely rebuild the Hinge dating app with a new focus on relationships. With 30 employees and $10 million in funding, he sees a market opportunity for an app that caters to young people looking for something serious. The goal is to create a cool brand that gets people off the app and into relationships.

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