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#170: Getting Unstuck—How to Keep Your Customers Interested After the Initial Hype Dies Down
Marketing Made Simple
Stay Relevant to Stay Remembered
Nurture emails are essential for maintaining a connection with customers who might not be actively thinking about your business. It's vital to engage your email list regularly, ideally once a week, but at least once a month to ensure that your brand remains top-of-mind. Many businesses overestimate how often customers think about them, but customers focus on their own lives and problems. When an issue arises, the first solution they recall is the one that has recently communicated with them, underlining the importance of consistent communication to secure future business.
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