Inside the Strategy Room cover image

176. Redefining the chief transformation officer's role

Inside the Strategy Room

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The Four Archetypes of CTOs: Revitalizer, Reinventor, Connector, and Reporter

The revitalizer, reinventor, and connector: these are the three archetypes of CTOs. The revitalizer builds confidence and takes action. The reinventor transforms companies and focuses on developing new capabilities. The connector is a cross-functional influencer who inspires others. But beware the 'reporter,' a CTO in name but a PMO in practice.

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