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Mark Bergen on Apple's Threat to the Online Ad Industry

Odd Lots

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Search Ads, You're Delivering a Thing That You Really Want

The founders of Google have never- You just say $100 billion at that point. Never lemme- The founders have like notoriously never loved advertising as a business model. And there's a sense, it's this weird irony in the fact that they're the biggest online advertising company and yet a lot of people that work there don't love this. It's kind of sleazy market.

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