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#200: Nathan Barry – The risks of ConvertKit’s rebrand (and how I can become a billion dollar creator)
Creator Science
The Best Market for Creators
Creators are identified as the best market to build for due to two main reasons. Firstly, creators have a unique distribution advantage as they can reach a significantly wider audience compared to serving general small businesses. Secondly, creators are naturally inclined to customize and create, making them an ideal target market for building products that can be personalized and tailored to their needs. Focusing on ecosystems such as WordPress and Shopify can provide valuable insights into creating tools and solutions that resonate with the creator community.
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