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Embrace assertiveness over niceness
The speaker highlights the societal conditioning for women to prioritize niceness over assertiveness, even if it means compromising their boundaries and emotional health. They share their personal journey of overcoming the fear of being seen as 'the bitch' by realizing that assertiveness is not synonymous with being disliked. The speaker criticizes the societal myth that niceness guarantees love, security, belonging, and worth, emphasizing that excessive niceness leads to spiritual death. They urge women to break free from the shackles of being perpetually 'nice' and embrace assertiveness to live authentically and avoid losing themselves in the pursuit of societal validation.