Launch with Purpose: Timing and Engagement Matter

Initiate your sales page three to four weeks prior to your live membership event, creating an engaging pre-launch environment. Use this period for active outreach, including personalized invitations and social media promotion, especially if starting without an established audience. The live event acts as a crucial signal to kickstart engagement and growth, making it vital to announce and promote your community effectively during this window. The structured timeline of two to four weeks allows for selling and relationship building, setting a strong foundation for ongoing development and experimentation post-launch.