Expand Your Niche with the CCN Framework

To grow on YouTube, consider the Core, Casual, and New (CCN) viewers when creating content.
Core viewers are highly engaged, casual viewers have a moderate interest, and new viewers have not yet discovered your content.
Create videos appealing to all three types to expand your reach.
Don't just focus on one group.
If stuck in a limiting niche, consider each new content idea with the question, "Can core, casual, AND new viewers enjoy this?"

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