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How To Build A YouTube Content Flywheel
Coffee With Cole: The Digital Writing Podcast
Challenges and Lessons Learned in Starting a YouTube Channel
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Production quality is not essential for the first hundred videos on a YouTube channel; instead, focus on developing vital skills such as comfort on camera and clarity of speech. Beginners often mistakenly believe they need advanced setups, including studios and equipment, when in fact, they can start simply with tools like Loom to practice and film themselves discussing topics. Over time, as videos are created, improvement in confidence and cadence becomes noticeable, emphasizing the importance of practice over production value. Using a teleprompter also requires specific skills that can be honed without expensive gear; affordable teleprompter apps can assist with practice. Crucially, learning to condense thoughts for an audience is a distinct skill from writing and necessitates its own development process. The key takeaway is that initial content should be lightweight, allowing aspiring creators to prioritize skill acquisition rather than overinvesting in production assets.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode