Show and sell: Amazon v Hollywood
The Intelligence from The Economist
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Citadel: A Spy Thriller with Interactive Product Placement and Mixed Reception
Citadel, a spy thriller on Amazon Prime, offers an exciting opening scene with a high-speed train fight in the Alps. Viewers can buy the fashion items seen in the show, except for the exploding perfume. Despite being one of the most expensive TV shows ever made, the reception has been lukewarm. However, Amazon may still find success in the video business, even if not loved by critics or audiences.
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