2min snip

The Bootstrapped Founder cover image

256: Brennan Dunn — This Is Personal

The Bootstrapped Founder

NOTE

Important to Segment Your Audience early on

Start early in understanding your audience by gathering information about their identities and needs. This can help you tailor your content and make informed decisions. Don't rush into writing conditional content, but focus on uncovering macro-level information. Even if you don't use the data immediately, it's valuable for market research. Enrich your early audience with this information to better understand who they are and why they follow you.

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