To uncover the specific needs related to avoiding misunderstanding in a job, ask people at the next level what they are trying to achieve and what they are trying to avoid. For example, minimize the time to determine situations of misunderstanding. By going through this process, you can identify the granular outcomes that need to be addressed.
Today we are back with part two of my conversation with Tony Ulwick. By the end of today's episode, you will better be able to identify the real job to be done with the people you interact with. That will increase your influence tenfold, while significantly reducing the times that you put effort into creating a new product, or a new service for somebody else that ultimately isn't even valued.
Learn more from Tony here: https://strategyn.com/tony-ulwick/
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