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Marketing Secrets with Russell Brunson cover image

How To Make What You Sell (Book, Course, Movement) A Perennial Seller (With Ryan Holiday)

Marketing Secrets with Russell Brunson

NOTE

Timeless Truths Outlast Trends

Books that convey timeless wisdom and truths remain relevant over the years, maintaining their value regardless of changing circumstances. In contrast, works focused on rapidly evolving subjects, such as social networks or current events, require frequent updates to stay pertinent. Writing on ever-changing topics risks creating content that quickly becomes obsolete, leading authors to a cycle of constant revisions. Choosing to articulate enduring concepts ensures longevity and continued interest from readers.

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