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The Game w/ Alex Hormozi cover image

How To Inspire Your Team & Create An Evangelical Following In Your Clients & Your Employees. | Ep 61

The Game w/ Alex Hormozi

NOTE

The Relationship Between Brands, Beliefs, and Customer Loyalty

Your products and services are proof of your beliefs. People buy from brands that align with their self-perception. Many businesses lack loyal customers and employees because they focus solely on transactions. Employees aren't fulfilled when they see no greater purpose in their work. To create a successful business, establish your beliefs and inspire others to believe in them too.

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