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Google confirms links are not that important, Google’s CEO on what search will be like in 10 years, and Does the WNBA actually have potential now?
Marketing School - Digital Marketing and Online Marketing Tips
Adaptation and Flexibility in Tech Giants
Tech giants like Google need to protect their core business and shareholders, which requires them to stay focused on their main revenue streams. However, to stay competitive in the ever-changing tech landscape, companies must be able to pivot and adapt over time. Unlike traditional tech giants, newer companies like Perplexity and Open AI have more flexibility to experiment and try new things in order to compete for attention. This adaptability is key as demonstrated by examples of successful pivots by companies like Microsoft, Facebook, and Apple. Additionally, the importance of search engines is evident in a case study where manipulating search results through click-through rates affected the ranking of a website, showing the impact of user behavior on search engine results.
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