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Why Creators Will Replace Your Entire Marketing Team In 2024 (#174)
Marketing Against The Grain
Marketing will play the dominant role, no product needed
AI agents revolutionize marketing by allowing marketers to take charge of the entire customer journey. They can optimize conversion rates, reconstruct pages, and provide live chat assistance. This boom in marketing is possible because AI agents make the customer experience better, while marketers still leverage their branding and acquisition skills. Just like software is eating the world, marketing is becoming the dominant player in the go-to-market strategy with automation and data expertise being crucial for building these agents.
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