Nathan Barry Archive cover image

070: Katelyn Bourgoin - Stop Selling Courses & Start Selling These

Nathan Barry Archive

NOTE

Selling Outcomes Instead of Knowledge in Course Creation

Selling outcomes is more effective than selling knowledge through courses./nProviding tangible and practical resources can make a creator stand out./nIncluding a 90-day launch checklist in a higher-priced package was the most popular item./nFocusing on how to do something and making it simple is important for course creators.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner