Episode 137: Lean, Agile & Design Thinking with Jeff Gothelf
UI Breakfast: UI/UX Design and Product Strategy
The Importance of North Star Metric and Leading Indicators in Customer Behavior
Good measures of customer behavior are critical regardless of product type/nTwo approaches to choosing metrics: one critical metric or a metric for each stage of the customer lifecycle/nRetention is a common North Star metric, but there are leading indicators to optimize for/nOptimizing for leading indicators can help drive retention towards the North Star metric/nThe North Star metric is never standalone and there are always other leading indicators to consider
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