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Doing Content Right with Steph Smith
The Espresso Hour
Importance of Usability in SEO Strategy
Gating articles reduces their effectiveness for SEO because usability is a key factor in search engine rankings. Google ranks websites based on credibility, relevancy, and usability. Usability is often overlooked but plays a crucial role in determining search engine rankings by focusing on user engagement and accessibility rather than just the presence of keywords or backlinks.
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