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Rolls-Royce CEO Tufan Erginbilgic: Transforming an Iconic Brand, Pioneering Energy Transition, and Leading Strategic Initiatives

In Good Company with Nicolai Tangen

NOTE

Transformations Require Bold Recognition

Addressing a company's challenges requires acknowledging the severity of the situation. Describing his new role as a 'burning platform' underscores the urgency for significant transformation. Having undergone multiple transformations, the importance of establishing the right foundational pillars for successful change is emphasized, highlighting the need for strategic planning in turbulent times.

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