70. Ideas Fuel Innovation: Why Your First Ideas Aren’t Always the Best
Think Fast Talk Smart: Communication Techniques
**Transfer your energy to others when communicating **
Simon Sinek: Communication is ultimately about energy transfer. In terms of communicating creative ideas, you have to start with why,. He says a lot of times we start with the user in the D school. "I don't believe that it's always gotta be about the user"
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