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The problem with optimizing our lives (w/ Barry Schwartz and Coco Krumme)
Worklife with Adam Grant
Maximizing vs Optimizing: Finding the Balance
The balance between maximizing and optimizing involves choosing when to allocate extensive energy to decisions, delegating trivial decisions to others, and recognizing the principle of the flat maximum. It is important to focus on optimizing important decisions, rather than trivial ones, and to consider whether options objectively differ or only subjectively. Once in a region of excellence, the differences among options become non-existent or non-discoverable, and dwelling on imagined alternatives can hinder the experience.
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