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Itamar Gilad: the GIST of product discovery
Make Things That Matter
Failure Fuels Innovation
Successful companies view failures as learning opportunities rather than definitive defeats. Instead of abandoning a strategy after an unsuccessful attempt, they reassess and pivot towards innovative solutions. For example, Google initially failed with Google Video but recognized the value in their strategy to index videos. By acquiring YouTube, they ultimately succeeded. This pattern is evident in other companies like Amazon and Netflix; they often explore multiple options, learn from failures, and iterate until they create impactful products.
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