AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Coaching Session: Tips from a Newsletter Pro — with Josh Spector of For The Interested
Send & Grow by SparkLoop
Focus on Results, Not Names
1min Snip
00:00
Summary
Transcript
Episode notes
The effectiveness of marketing hinges on communicating the value and end results rather than the names of products or courses. Emphasizing outcomes, such as learning to write sales pages that double sales, cultivates curiosity and drives clicks from those genuinely interested. Using terms like 'tool' instead of specific product names captures attention and entices potential users by focusing on their desired results. This strategy not only attracts a targeted audience but also enhances conversion rates for advertisers by ensuring that interested individuals are engaged with relevant solutions.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode