How I Learned to Love Shrimp cover image

Eva Hamer on how the animal advocacy movement can improve its messaging and win over the public

How I Learned to Love Shrimp

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Making political asks instead of consumer asks in animal advocacy

The speaker believes that it is not useful for the animal advocacy movement to promote veganism as the main ask. Instead, they argue that political asks are more effective in engaging the public. They emphasize the importance of framing asks in a way that conveys societal responsibilities rather than focusing on individual consumer choices.

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