The Curse of Knowledge - A Typical Pitfall When Pitching an Idea

When pitching an idea, it's common to suffer from the curse of knowledge, where the clarity of the idea in the pitcher's mind leads to assumptions that others understand it. To successfully convey an idea, one must first highlight the current problems or injustices that exist before presenting the envisioned solution. This approach is not solely for entrepreneurs; even Martin Luther King Jr. exemplified it in his speeches. By emphasizing the present issues, individuals are more likely to grasp the significance of proposed solutions. Therefore, in various scenarios such as job applications or leadership roles, it is crucial to address current needs or market demands before presenting personal strengths or visions.