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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20Growth: How to Master Product-Led-Growth, The Biggest Mistakes Startups Make When Scaling into Enterprise, How to Assess "Bets" in Growth; Which to Take and Which to Not with Gonto, Interim CMO @ Vercel

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

NOTE

Importance of Product Market Fit Before Product Growth

Product market fit is essential before focusing on product growth. It is crucial for the founder to validate the product market fit first before hiring someone for growth. Starting with design partners and closely working with a small number of customers is recommended to create a good onboarding experience and avoid making a bad first impression. It is emphasized that opening the floodgates for product growth should only happen after ensuring the viability of the product through these initial customers.

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