4min snip

Outliers with Daniel Scrivner: Explore the Greatest Innovators, Founders, and Investors cover image

Bonus: Snow Leopard: How Legendary Writers Create a Category Of One | Nicolas Cole, Author and Co-Founder of Category Pirates

Outliers with Daniel Scrivner: Explore the Greatest Innovators, Founders, and Investors

NOTE

Moving Beyond Obvious: Evaluating the Quality of Content

Don't judge content based on followers. Focus on quality over popularity. Spotting content-free writing can be tricky, but try the tequila test: go against the norm and say something unique. As a writer, aim for non-obvious, thought-provoking ideas. Get creative and don't be afraid to have moments of uncertainty.

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