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The M.A.G.I.C Offer Formula | Ep 563
The Game w/ Alex Hormozi
The MAGIC Formula for Creating Offers
The MAGIC formula for creating offers consists of five elements: M for the magnet, which is the reason why someone would click, A for avatar, which is discriminating against everyone except the target audience, G for the goal of the offer, I for indicating a time interval for the offer, and C for the container, which packages all the elements together. The container could be words like incubator, intensive challenge, blueprint, system, sprint, kickoff, or jumpstart. By using this formula, you can create quick variations of headlines for the same offer.
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