Product Management and Service Design: Bridging for Success

Product management leaders emphasize the importance of strategy, vision, and continuous discovery, which align closely with service design principles. While product management typically focuses on specific products, service design takes a more holistic approach. Effective product leadership, exemplified by figures like Marty Kagan and Teresa Torres, advocates for clear product vision and structured objectives that foster alignment across teams. Reading materials like Kagan's 'Inspire' and 'Orchestrating Experiences' can deepen understanding of these concepts, suggesting an ideal integration of service design within product management. However, there is a noticeable gap where many product management practices fail to fully implement these principles, highlighting the need for more consistency in practice.