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Trust is the Currency in High-Stakes Coaching
Establishing trust is crucial for attracting clients in high-ticket coaching and agency services. The pricing model, particularly one with a setup fee and recurring monthly charges, is secondary to the primary concern of how to gain new clients. It's essential that as the price increases, so does the need for trust. Offering high-value coaching demands a strong relationship built on trust, as clients hesitate to invest significantly without confidence in the provider. The emphasis should always be on creating reliable methods to engage clients, recognizing that successful sales stem from trust rather than skillful execution.