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SaaStr 747: Top 10 GTM Mistakes Founders Make Again … and Again with SaaStr’s CEO and Founder Jason Lemkin
The Official SaaStr Podcast: SaaS | Founders | Investors
The Role of VPs of Sales and Founders in Closing Deals
VPs of sales excel at being both openers and closers, spending significant time hunting for deals and being relentless in closing them. Founders struggle with closing deals due to discomfort in asking for money and lack of deal optimization skills. VPs of sales understand the importance of involving the CEO in deals as it increases the likelihood of closing, leveraging the CEO's expertise and practical level contributions.
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