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Unorthodox PM wisdom: Automating user insights, unselling job candidates, logging every decision, more | Kevin Yien (Stripe, Square, Mutiny)
Lenny's Podcast: Product | Growth | Career
Fix Structural Barriers to Engage Customers
Successful engagement with customers requires overcoming structural barriers, particularly for product managers who often lack direct access to clients. Addressing these issues is critical before attempting customer interaction. To mitigate time constraints and the reluctance to initiate engagement, leveraging resources like userinterviews.com can streamline the process. This platform allows users to specify their ideal customer profile (ICP) while handling the sourcing of participants, providing a continuous influx of potential clients for meaningful discussions.
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