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The Home Service Expert Podcast cover image

Q&A With Tommy - Stacking the Deck with A-Plus Leaders and Top Talent

The Home Service Expert Podcast

NOTE

Master the Niche, Avoid the Jack of All Trades

Successful marketing requires hiring specialists rather than generalists to achieve effective results. Gathering insights from customers enhances engagement, and leveraging high-quality communication increases the likelihood of responses. The importance of identifying and utilizing various marketing platforms, such as Pinterest, highlights the need for experts who understand the intricacies of different marketing strategies, including organic and paid avenues. Specialization leads to higher proficiency and better outcomes in marketing efforts.

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