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12: Wes Bush, CEO of Productled
PRODUCTEA with Leah, Growth & Senior Leadership
The Importance of Defining Terminology
In this engaging and entertaining message, the speaker emphasizes the importance of clearly defining terminology. They highlight how people often pretend to understand complex concepts, like product-like growth, when in reality they may not fully grasp them. The speaker shares their approach of explaining terminology in their presentations and workshops, debunking the assumption that everyone knows the same terms. To illustrate the point, they suggest a humorous exercise of obtaining a definition for a simple object like a chair, which often surprises people.
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