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High Performance Standard and Respectful Departures
In a company, it is important to hold every seat to a high performance standard out of respect for the rest of the team. If someone is not performing well, they may be let go not as a punishment, but out of respect for the other team members. The company views it as being extremely generous with severance, but also extremely opinionated about the need for high performers in every seat. This approach is seen as both opinionated and thoughtful, with every detail considered. The company's internal deck on this approach was eventually made public and is seen as a great recruiting tool. This strict approach to high performance is what sets the company apart.