2min snip

Inner Cosmos with David Eagleman cover image

Ep9 "What does eating that cookie have to do with the hero of the Trojan war?"

Inner Cosmos with David Eagleman

NOTE

The Influence of Unconscious Factors on Decision-Making

We often have little to no awareness of the factors that influence our choices./nOur conscious decisions may be heavily influenced by marketing, social influence, and personal associations./nOur expressed preferences may not reflect our real preferences and motivations./nWe can deceive ourselves by saying we want one thing but acting in a different way.

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