078: Sahil Bloom – Using Flywheels to Build Longevity in the Creator Economy
Nathan Barry Archive
How to Leverage a High Value Following to Drive Deal Flow
Building substantial equity through a high-value following can create unique business opportunities. Influential figures, like Nick and Kim Kardashian, exemplify how to leverage attention to drive deal flow and yield significant returns. Nick explores the value chain in real estate, seeking partnerships that compound value, while Kardashian's private equity fund innovatively harnesses influence for consumer-driven business growth. This approach allows influencers to create real value for companies they invest in, transforming their brand power into financial success. Smaller investors and creators can replicate this model by strategically leveraging their existing platforms to raise funds for niche business acquisitions in their areas of expertise, fostering compounding growth and creating differentiated market outcomes. Overall, the concept underscores the potential of aligning attention with ownership to drive meaningful economic impact at both macro and micro levels.
Remember Everything You Learn from Podcasts
