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Optimizing Translation Efforts for Multinational Clients
Having clients active in over 20 countries allows for covering over 20 languages, optimizing translation efforts. Utilizing advanced AI translation tools like chat GP Open AI and DeepL ensures high translation quality. This significantly reduces labor hours needed for translating marketing copy into various languages. While allowing AI translations in less sensitive areas, such as product descriptions, companies like banks need to ensure human oversight in highly regulated and sensitive content like credit card marketing.