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The Ai Strategy That Increased Our Email Conversion Rate By 82%
Marketing Against The Grain
Significant Improvements through AI Implementation
Implementing AI technology led to significant improvements in open rate, click-through rate, and conversion rate, with increases of one, two, three times across the board. The open rate increased to near 30%, click-through rate exceeded 50%, and the conversion rate went over 80%. These changes were described as meaningful step-function increases benefiting not only conversion but also providing significant value to the contacts. The speaker emphasized the real and substantial nature of these improvements, signaling enhanced engagement and value for the subscribers.
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