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SaaStr 763: The Secrets to Selling and Scaling in Vertical SaaS with Slice's CRO Loren Padelford
The Official SaaStr Podcast: SaaS | Founders | Investors
Real verticalizarkon
Independent shops can significantly enhance their operational capabilities by adopting a comprehensive technology stack similar to larger players, allowing for cost-effective solutions. By utilizing group sourcing, these small businesses can access substantial discounts on supplies through pooled purchasing power. This approach also enables more efficient marketing strategies that benefit from collective investment, creating a vertically integrated business model. Such a model not only enhances the value for shop owners but fosters a supportive ecosystem for small and medium-sized businesses (SMBs) while contributing positively to local communities. The advantage lies in treating the shop as a whole entity rather than focusing narrowly on individual departments, thus maximizing the benefit of economies of scale.
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