487: Why Ambassadors are Better Than Ads with Brittany Stewart of BURST Oral Care
The Foundr Podcast with Nathan Chan
The Importance of Ambassador Programs and Tech Considerations for Early-stage Businesses
In today's advertising landscape, it's important to adapt and find effective, low-cost methods to acquire customers and gather feedback. Starting an ambassador or affiliate program can be a game-changer, providing authenticity and valuable connections. Quality matters more than quantity, so prioritize building genuine relationships with early supporters. Additionally, be cautious with technology expenses and focus on the value an affiliate program can bring. If you're not a tech company, Shopify is the platform to go for. Avoid creating custom code and relying on expensive technology.
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