AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
The Impact of Affects on Behavior Modification
Behavior modification theory suggests that humans experience affects, which are biological responses to stimuli. Arousal of affects such as anger or fear can lead to awareness and behavioral changes. Shame is a powerful tool for altering behavior, as it can make individuals feel ashamed for their actions. In a small group setting, if someone eats food meant for the entire group, others may use shame to discourage such behavior.