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The Power of Community and Diversifying Revenue Streams
Building a successful business is not solely reliant on individual personalities but can be driven by a strong community. One example is Rachel Rogers, who has built a $10 million a year business with a core monthly membership model and coaching certification. Her community alone generates $3 million a year, showcasing the power of community-based revenue. Rogers also demonstrates the effectiveness of diversifying revenue streams by offering coaching certification and creating a flywheel effect where successful club members can become coaches, thereby contributing to the business's growth and success.